The answer nearly $130,000… and counting.

In response to the campaign to raise money for an Indiana pizzeria that said it would refuse service to a gay couples, a campaign was launched aiming to raise the same amount of money, if not more, to be donated to Cyndi Lauper’s True Colors Fund, which aims to end youth LGBT homelessness.

The campaign is 5 days old,  but awareness is spreading with the hashtag #Pizza4Equality on social media.

The page, set up by Scott Wooledge reads:

“There is much disgust and consternation in the LGBT community over a viral fundraiser effort, that has as of this writing, earned $842,387. Many have lamented, “If only our cause could raise that much money that fast”. I say, yes, we can.”

The True Colors Fund is currently running an initiative called #40tonone, which aims to eliminate youth homelessness, which disproportionately affects LGBT youths.