KitschMix

Ellen DeGeneres & Gap New Clothing Line for Girls Challenges Gender Stereotypes

Ellen DeGeneres has launched a new collection for Gap Kids that is for every girl no matter…

… whether they skateboard or dance, wear dresses or jeans, build forts or paint rainbows, or everything in between.”

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Featuring more gender-neutral colours, the line features uplifting slogans like “Be your own hero.”

We focus so much on our differences and that is creating a lot of chaos and negativity and bullying in the world. And I think that if we focus on what we all have in common which is ‘we all just want to be happy’ that would be a lot better.”

The children’s clothing line is a direct descendant of ED by Ellen, a collection of women’s apparel, accessories and decorative home products.

Gap says $250,000 from the sales of GapKids x ED will be donated to Girls Inc., a not-for-profit focused on giving girls confidence.

https://www.youtube.com/watch?v=G2rrLOtKSFE

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